3DM, a Chinese warez group, first claimed to have breached Denuvo's technology in a blog post published on 1 December 2014, wherein they announced that they would release cracked versions of Denuvo-protected games FIFA 15, Dragon Age: Inquisition and Lords of the Fallen.[6] Following onto this, 3DM released the version of Dragon Age: Inquisition about two weeks after that game had shipped.[6] The overall cracking progress took about a month, an unusually long time in the game cracking scene.[2][7] When asked about this development, Denuvo Software Solutions acknowledged that "every protected game eventually gets cracked".[2] However, technology website Ars Technica noted that most sales for major games happen within 30 days of release, and so publishers may consider Denuvo a success if it meant a game took significantly longer to be cracked.[8] In January 2016, 3DM's founder, Bird Sister, revealed that they were to give up on trying to break the Denuvo implementation for Just Cause 3, and warned that, due to the ongoing trend for the implementation, there would be "no free games to play in the world" in the near future.[9] Subsequently, 3DM opted to not crack any games for one year to examine whether such a move would have any influence on game sales.[10] Denuvo's marketing director, Thomas Goebl, claimed that some console-exclusive games get PC releases due to this technology.[11]
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